Creativity, allure and inspiration

By philip
8 March 2013

There was no shortage of beautiful things at this year’s Design Indaba Expo, writes Nadine Botha.

There was no shortage of beautiful things at this year’s Design Indaba Expo; from the edgy trendware in the emerging creatives’ corner to the delicate bling in the jewellery corridor. There were all the “flavours” of the rainbow in the fashion boutique.

The Western Cape Furniture Initiative stood tall in its championing of contemporary design, showing original storage solutions by local furniture designers, and Parisian trend forecaster Li Edelkoort’s Memphis Meets Africa stand proved how well our country’s work is tracking international fads.

Our South African predisposal for cynicism reared its head at the abundance of craftwork. It is a criticism that is levelled at the expo every year by serious design professionals and minimalists who miss an element of architecture and industrial design. It is this tension between what the design pros and suits think South African design “should” be and what the 52 000 visitors (2012’s figures) actually buy that makes for the fascinating contrasts that distinguish our national aesthetic.

This year, both sides won — Gavin Rajah’s handmade leather pebble dress was named the most beautiful object in South Africa, as voted for by the public, and Wintec Innovations’s newly patented Stratflex furniture won the innovation award, as judged by professionals.

Part of the spring-summer 2013 couture collection, Rajah’s dress is the result of a collaboration with the Klein Karoo Co-op last year, in which a technique to foil ostrich skins was developed. The leather is moulded over pebble shapes and then embroidered on to mesh by hand. The colour of the dress is gradated from chocolate at the bottom to rose gold at the top.

Some South Africans may squirm at our handmade heritage, but the power of the handmade was emphasised repeatedly by international speakers at the Design Indaba Conference.

Photo: Stratflex furniture by Wintec (Sydelle Willow Smith)

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