The Labia Theatre, Cape Town’s iconic independent cinema, is launching Labia Home Screen – a video-on-demand-streaming service on Wednesday, 1 July.
- The platform will have Labia-curated independent films available nationwide.
- Films will cost R60 and will be available for up to six hours.
The cinema temporarily closed on Monday 23 March due to the coronavirus pandemic and has remained closed for three months in adherence to the national lockdown.
“Labia Home Screen has been born out of the lockdown,” explains Ludi Kraus who with wife Ann runs this well known art movie theatre in Cape Town.
“We’ve been at home since March without any income and thought about what we could do to earn an income. We had several patrons asking us, so we thought that a streaming service would make sense. We investigated it and finally got it together, and we’re hoping to launch on Wednesday.”
Earlier this month, President Cyril Ramaphosa announced that cinemas would be allowed to reopen during lockdown Level 3.
While the details about the reopening have yet to be finalised, Ludi says that the new platform will complement what they are doing at Labia.
“We’ll have our four screens there, and then we’ll have a so-called fifth screen at home.
“Film festivals and film-related events will also be featured on the platform. Maybe it’s part of our new normal in addition to and complementary to what we hope to continue to do at the Labia once we can reopen.”
WHERE: In the comfort of your own home #LabiaHomeScreen
HOW: Access the Labia Home Screen HERE
via News 24